Cookie consentAccessibilityfor online stores
Let every shopper in.
Keep uninvited trackers out.
We click “Reject” like a real shopper and show you every tracker that ignores it.
Study· what we found on 168 shops, names hidden
- Reject Microsoft Clarity · kept tracking after Reject18 shops
- A11y Text is too faint against its background100/162
- Before Google Ads / DoubleClick · tracked before any choice29 shops
- Reject Klaviyo · kept tracking after Reject9 shops
- A11y Links have no text88/162
- Before Microsoft Clarity · tracked before any choice25 shops
- Reject Meta Pixel · kept tracking after Reject8 shops
- A11y Tap targets are too small86/162
- Before Google Ads conversion · tracked before any choice24 shops
- Reject TikTok Pixel · kept tracking after Reject7 shops
- A11y Text gets cut off when it is made bigger84/162
- Before Meta Pixel · tracked before any choice19 shops
- Reject Google Ads conversion · kept tracking after Reject7 shops
- A11y Buttons have no name59/162
- Before Google Analytics · tracked before any choice18 shops
- Reject Microsoft Ads (UET) · kept tracking after Reject6 shops
- A11y You can’t see where keyboard focus is57/162
- Before Pinterest Tag · tracked before any choice14 shops
- Reject Google Ads / DoubleClick · kept tracking after Reject5 shops
- A11y Clickable things you can’t reach with the keyboard55/162
- Before TikTok Pixel · tracked before any choice14 shops
- Reject Pinterest Tag · kept tracking after Reject5 shops
- A11y Images have no text alternative50/162
- Before Microsoft Ads (UET) · tracked before any choice13 shops
168 European shops studied · 52% tracked without consent