The regulator’s-eye timeline
Every tracker and cookie, to the millisecond, before the visitor said yes. The same evidence an inspector would collect.
Free dark pattern scan · 60 seconds
Your website ticks boxes for your visitors. Regulators notice.
untick visits your site like a brand-new visitor and finds what gets businesses fined: trackers firing before consent, banners with no “Reject”, pre-ticked opt-ins and fake urgency. You get the evidence, the screenshots and a fix you can paste.
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● Meta Pixel fired 0.3s before consent
● Newsletter box pre-ticked
● No “Reject all” button
✓ All unticked · grade A
FA
✕Trackers fire before consent✕Tracking continues after “Reject”✕Trackers without any consent banner✕No “Reject” on the first layer✕Consent or pay — no free way to say no✕“Reject” is harder to see than “Accept”✕Consent categories are pre-ticked✕Pre-ticked marketing opt-in✕Agreement checkbox ticked for the user✕Countdown timer pressure✕Scarcity & social-proof claims✕Guilt-trip opt-out wording✕No privacy policy link
How it works
Three steps. About a minute.
No script to install, no access to give. untick only looks at what any visitor’s browser receives.
- 1
Scan like a stranger
Paste your URL. A fresh browser with no cookies and an EU locale visits your site and its key pages.
- 2
Get the evidence
A graded report: what fired before consent, what’s pre-ticked, what pressures people — with proof.
- 3
Untick & stay clean
Apply the tailored fixes, re-scan to confirm, and let monitoring guard every future release.
Why untick
Not a checklist. Proof.
Consent tools configure banners. untick tests what really happens — and tells you exactly how to fix it.
Screenshots with the problem circled
Pre-ticked boxes, hidden reject links and fake timers highlighted on real screenshots of your pages.
We click “Reject” for you
untick refuses consent, reloads, and records anything that still fires. Most tools never test this.
Fixes written for your stack
Copy-paste Consent Mode v2, Meta and TikTok snippets, and setting-by-setting steps for OneTrust, Cookiebot and more.
Monitoring that only speaks up when it matters
Daily or weekly re-scans. One email when a release introduces something new. Silence otherwise.
A trust badge that can’t lie
Show your live grade. It links to public verification and turns “pending” if you stop checking.
Why now
Enforcement moved from “big tech” to everyone.
Regulators now check cookie banners and subscription flows at scale. A browser and ten minutes is all it takes to build a case.
€325M
fine the French regulator CNIL issued to Google in 2025 over cookies and ads.
Source: CNIL ↗Reject = AcceptCNIL keeps issuing orders: refusing cookies must be as easy as accepting them.
Source: CNIL ↗2026the FTC restarted its “click-to-cancel” rulemaking while enforcing ROSCA against subscription traps.
Source: Gibson Dunn ↗DFAthe EU’s upcoming Digital Fairness Act targets dark patterns across all online businesses.
Source: European Parliament ↗Built for
Whoever gets the blame when it goes wrong.
Pricing
Cheaper than one complaint.
Start free. Upgrade when you want monitoring, more pages and client-ready reports. Yearly plans get two months free.
Free
See what your homepage is ticking.
$0forever
- 1 site
- Homepage scan
- 5 scans a month
- Full evidence & fixes
- 30-day history
Pro
Most popularKeep your store or SaaS clean after every release.
$49/month
- 5 sites
- Up to 8 key pages per scan
- Daily monitoring + email alerts
- Shareable & printable reports
- 2-year history
Agency
Audit and monitor every client site.
$199/month
- 50 client sites
- Up to 15 pages per scan
- White-label client reports
- Daily monitoring + alerts
- 5-year history
FAQ
Questions, answered.
What does untick actually check?
untick opens your site in a real browser as a brand-new visitor with no cookies and records what happens: which trackers and cookies load before consent, whether your banner offers a real “Reject” option, whether reject is honored, whether consent toggles or marketing checkboxes are pre-ticked, and pressure patterns like fake countdowns and guilt-trip opt-outs.
How is this different from a cookie banner (CMP)?
A consent tool shows the banner. untick checks whether it actually works. Most fines happen to sites that already have a banner — tags fire before it is answered, reject is hidden, or refusals are ignored. untick tests the behavior, not the configuration.
Is untick legal advice?
No. untick gives you evidence (network requests, cookies, screenshots) and practical fixes mapped to the rules regulators cite, such as the GDPR, the ePrivacy Directive, CNIL guidance and California’s CPRA regulations. For legal decisions, talk to your privacy counsel — with a report they can read in two minutes.
Do you collect data about my visitors?
No. untick never installs a script on your site. We visit your public pages the same way any visitor would, and only store the scan results, screenshots of your pages and the evidence we collected.
Does it work with Shopify, WordPress, Webflow or my own stack?
Yes. untick is platform-agnostic because it tests what the browser actually receives. It recognises common consent platforms like OneTrust, Cookiebot, CookieYes, Didomi and Usercentrics and tailors fix instructions to them.
How does monitoring work?
On Pro and Agency, untick re-scans your sites daily or weekly and emails you only when something new appears — for example, when a marketing team adds a pixel that fires before consent. Each alert links to the evidence and the fix.
What is the untick badge?
An embeddable badge that shows your site’s current dark-pattern grade and links to a public verification page. It updates with every scan and reverts to “pending” if a site hasn’t been checked for 10 days, so it can’t go stale.
Can agencies use untick for clients?
Yes. The Agency plan covers 50 client sites, shareable read-only reports, and white-label reports that show your agency’s name instead of ours.
What is your site ticking right now?
Find out in about a minute. Free, no signup.