Trackers without any consent banner
Short answer: The site loads trackers or sets non-essential cookies but shows no consent prompt at all.
Do I need a cookie banner if my site uses analytics or ad pixels?
Visitors from the EU/UK must be asked before non-essential tracking. US states increasingly require an opt-out for “sale/sharing” of data used for ads.
How to fix it
- Add a consent management platform (CMP) that blocks tags until the visitor chooses.
- Offer “Accept” and “Reject” with equal prominence on the first screen.
- For US visitors, honor Global Privacy Control and provide a “Do not sell or share” link.
How untick detects it
untick loads your pages in a fresh browser with no cookies and an EU locale, records network requests and cookies, inspects the consent banner and forms, and interacts with them the way a visitor would. When this issue is found, the report includes screenshots with the element highlighted, the evidence, and a fix tailored to your setup.