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“Reject” isn’t remembered on the next page

Should my site remember a visitor’s “Reject” on every page?

Short answer

It should. A “no” has to hold across the whole site: no new banner and no trackers that were off. France’s regulator says to remember it for about six months. This checks the pages we visited, not a legal verdict.

Why it matters

A refusal should hold across the whole site, not only on the page where it was given. Asking again until people give in is a deceptive design pattern, and trackers that return on the next page mean the refusal wasn’t respected. This is a check of the pages we visited, not a legal verdict.

How to fix it

  1. Store the refusal in a cookie or local storage that every page of your site can read.
  2. Load your consent tool on every page, with the same settings, so the stored choice is read before any tag fires.
  3. Check that tags on other pages (embeds, pixels added in page templates) also wait for the stored choice.
Steps for OneTrust
  1. Click Accept, then reload the page.
  2. If the banner comes back, look for “OptanonConsent” and “OptanonAlertBoxClosed” cookies.
  3. If they are missing, something is clearing cookies.
OneTrust docs, checked October 2026
Steps for Cookiebot
  1. Click Accept, then reload the page.
  2. If the banner comes back, look for the “CookieConsent” cookie in your browser.
  3. Make sure the Cookiebot script is on every page of the same domain.
Cookiebot docs, checked October 2026
Steps for Usercentrics
  1. Click Accept, then reload the page.
  2. If the banner comes back, check your browser storage for “uc_settings”.
  3. Make sure the same Usercentrics script loads on every page.
Usercentrics docs, checked October 2026
Steps for Didomi
  1. Click Agree, then reload the page.
  2. If the banner comes back, look for the “didomi_token” cookie in your browser.
  3. Make sure the Didomi script loads on every page of the same domain.
Didomi docs, checked October 2026
Steps for CookieYes
  1. Click Accept, then reload the page.
  2. If the banner comes back, look for the “cookieyes-consent” cookie in your browser.
  3. If it is missing, a cache plugin or script is clearing cookies.
CookieYes docs, checked October 2026

The law behind this rule

EUEDPB Guidelines 03/2022: deceptive design patterns
EUCNIL cookie guidelines and recommendation (2020): remember a refusal, about 6 months suggested
EUGDPR Art. 4(11), 6 & 7: valid consent

A plain summary, not legal advice.